User-generated wine ratings: CellarTracker, VinCellar, Cork’d, and Snooth

If you are interested in wine marketing or in cool websites that are able to gather user-generated content then you need to listen to the most recent Wine Biz Radio episode in with Eric Levine from CellarTracker is interviewed.

CellarTracker’s new website redesign (from cellartracker.com to grapestories.com) might solidify it as the wine ratings website that wins the battle for users’ wine ratings.

VinCellar’s parent company is in some legal euphamism for bankruptcy, Snooth/Cruvee/VinTank want you to OwnIT with Cruvee, and Gary Vaynerchuk has been doing a little Cinderella here, some Crush It there, a Gourmet Library over here, and still Wine Library TV.

Eric Levine’s focus on CellarTracker has been impressive–so much so that he was named the Wine Person of the Naughties by voting on DrVino.com.  But, you have to wonder if it’s really going to be possible for one person to run the most popular wine ratings website.  I mean Facebook was one person’s project once upon a time…

Could Cork’d make a comeback?

I just tried to get a vanity url for cellartracker.com/dmhoro and grapestories.com/dmhoro and couldn’t figure out how to get one, but I’m http://corkd.com/people/dmhoro and Gary is my “drinking budy”.

I wonder which of these two websites will have more user-generated wine reviews for people to peruse in the future.

Could there be room for two wine ratings social networks, kinda like how Facebook is for “friends” and Twitter is for “followers”?  Could CellarTracker succeed as the site to track/manage your cellar and Cork’d succeed as the site for people to to share/promote what they drink?

How do you track/rate/share/promote your wine cellar and wine reviews?