Dr. Horowitz's Business Review of Wine, Marketing, and Technology Media

Dr. Horowitz’s Favorite This Week

• Linkpile: Great quote from Rob Walker:
  “The more we are sold to — and, believe it, we are being pitched every minute — the more immune we are to it all.” That’s exactly what the marketing industry experts always say. Probably because it’s what they want you to believe. And why not? It’s certainly easier than thinking.

Wine

• VIDEO: Ask the Pinotblogger #2 – Am I Monogamous? Please keep these up Pinotblogger!
• I like to talk about wine, but I’d rather drink it – Good Grape: A Wine Blog Manifesto: Do you know anyone in the Carlo Rossi Posse?
• This was the week of Cruvee!  It was interesting to see how bloggers helped spread PR.  Why you need Cruvee, Fermentation: The Daily Wine Blog: Finding Your Wine HappyTalk: Cruvee, Cruvee Launches New Suite of Features and Lays Groundwork for Future Enhancements – Cruvee – pitchengine.com.
• It was also the week of iPhone app reviews: New VinTank Research Analyzes Wine iPhone Apps Pt. II: The Top Five : PALATE PRESS, Order to Chaos: New VinTank Research Analyzes Wine iPhone Apps : PALATE PRESS
• NEWS FETCH – October 6, 2009 | Wine Industry Insight: More action coming at you from GaryVee (6th link)–Cinderella Wine Club and Gourmet Library.
• Revisiting Wine Marketing 101 « Think Wine Marketing: Great review of wine marketing 101!

Marketing

• ?

Technology

• Voting Begins: The First 5 Screencast Contestants – Nettuts+ how long has screenr been around?  Screenr – @johnturner: How to test CSS Rules with Firebug #nettuts
• How to Code a Clean Portfolio Design (Plus Free Five-Page Template):
• CSS: The Very First Steps – New Plus Tutorial – Nettuts+: I should probably start paying the $9 per month.
• Mastering CSS Coding: Getting Started « Smashing Magazine
• The Tech Guy Labs – Leo Laporte, “The Tech Guy” on the Premiere Radio Networks: Streaming video live is easy. Getting people to watch your show is difficult.
• In the Woods – 20 jQuery Plugins Worth Implementing into your Themes:

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These links compiled via delicious.com/dmhoro.