Beer Wars…like Mondovio, but no terroir and only Americans

Very cool beer industry documentary (available as a Nefflix watch instant).  Their website BeerWarsMovie.com is done with WordPress too!

There is no talk of terwaaaaah or Franco-Italian-Spanish subtitles, but there is the same big/corporate/volume vs. small/independent/local theme.  There is also a lot more discussion of politics and the 3-tier distribution system… check out Tom Wark’s “Wholesaler Protection System” post.

“They can talk at the consumer, but they can’t talk with the consumer.”

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